Calling it the "House surge strategy," an alliance of Republican groups has launched a $50-million advertising campaign to help push GOP congressional candidates to victory in races where they have been out-raised and out-spent by Democrats.
The ad offensive represents "the biggest spending blitz ever by such groups in a congressional election campaign," The Wall Street Journal
Steven Law, who runs two of the GOP groups, American Crossroads and Crossroads GPS, told the newspaper the plan in the last few weeks of the election cycle is to push a few dozen Republicans "over the top by evening out the financial disparities and dramatically expanding the field of battle."
For example, the Journal reported that the group American Action Network has spent $1.5 million in Colorado to help Republican Ryan Frazier (pictured), who is taking on two-term Rep. Ed Perlmutter, a Democrat. As of July 21, Frazier had only $252,000 in the bank while Perlmutter had $1.3 million.
"Conventional wisdom was that Democrats would have a sizable financial advantage in the 2010 election -- that will not be the case," said American Action Network President Rob Collins.
These GOP organizations certainly aren't hurting for cash. The Crossroads groups, founded by Karl Rove and other GOP strategists, said Wednesday they raised more than $13 million in the past week alone. Spokesman Jonathan Collegio told The Washington Post
the two affiliates expect to bring in $65 million by Nov. 2, surpassing their initial goal of $52 million.
Collegio said his groups had so much money they would probably funnel some of it to Senate candidates as well.
This kind of infusion of cash into political campaigns was made possible by the Supreme Court's "Citizens United" decision earlier this year. The ruling allowed outside political groups to spend unlimited amounts of money to influence national elections, and they don't have to identify the sources of their funding.