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Newsweek Merges With Tina Brown's Daily Beast Website

1 year ago
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Newsweek, the venerable but declining news magazine, has joined forces with the new media by merging with the Daily Beast, a politics-oriented website co-founded by its celebrity editor, Tina Brown.

Called the Newsweek Daily Beast Co., the joint venture was announced Friday by IAC, the Barry Diller company that owns the Daily Beast, which is less than two years old.

Tina BrownNewsweek, a 77-year-old publication once ubiquitous on coffee tables from coast to coast, was purchased last summer by communications equipment magnate Sidney Harman for $1 from the Washington Post Co. The magazine, which built its reputation as an authoritative quick-read, struggled to keep current in the highly competitive digital age and was losing money. It is not clear how revenue will be divided in the new venture.

Brown, who previously edited Vanity Fair and the New Yorker and once wrote a column for the Post, compared the merger between old and new to a "wedding" and said it was greeted with a "coffee-mug toast between all parties" at Beast headquarters in downtown Manhattan. "I shall now be in the editor-in-chief's chair at both the Daily Beast and Newsweek," she said in a posting.
Filed Under: Economy, Media, Culture, Internet

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catalogsplus

So basically it has gone from a failing ultra-liberal publication to another national enquirer. Sounds about right to me. It was headed in that direct anyway, in terms of being taken seriously.

November 12 2010 at 8:23 PM Report abuse +1 rate up rate down Reply
ldmerriam

Talk about a classic missed opportunity give the merger a great brand name--especially when there are so many better options. Proves the truism that companies can merge, but brands do not: http://bit.ly/bSiTAB

November 12 2010 at 4:01 PM Report abuse rate up rate down Reply
catalogsplus

I do not believe Newsweek can survive as long as it remains a hyperliberal publication that spends far too much time pandering to the flailing left while ridiculing the right. And that's including it's same endless tired insults about Palin whose endorsements just cleaned the left's clock, so to speak. America is far nearer to the center, and Newsweek will do well to follow if it does not wish to end up yesterday's news.

November 12 2010 at 3:17 PM Report abuse +1 rate up rate down Reply
ttdq

With the way things are going for the media, she may be the editor for Time Magazine and the New York Times also. Just wait long enough.

November 12 2010 at 1:51 PM Report abuse +2 rate up rate down Reply
grrywalk

I don't think Newsweek is worth a dollar anymore.

November 12 2010 at 1:36 PM Report abuse +4 rate up rate down Reply

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